Rentify – Privacy Policy

Last updated: 30 June 2025


1. Introduction

Rentify FZCO ("Rentify", "we", "us", or "our") respects your privacy and is committed to protecting your personal data in accordance with UAE Federal Decree-Law No. 45 of 2021 regarding the Protection of Personal Data ("PDPL") and other applicable laws.

This Privacy Policy describes how we collect, use, disclose, and safeguard your personal data when you use the Rentify mobile application, website, and associated services (collectively, the "Service"). It also outlines your rights and how to exercise them.


2. Personal Data We Collect

We may collect and process the following types of personal data:

Category Examples
Identification Data Full name, Emirates ID/passport details, date of birth, nationality, gender
Contact Data Email address, phone number, postal address
Account Credentials Username, hashed passwords, authentication tokens
Property & Tenancy Data Lease details, property addresses, rental payment history, maintenance requests
Financial & Credit Data Bank account or card details, salary and employment info, credit scores, debt‑to‑income ratios
Transactional Data Payment amounts, dates, rewards accrual/redemption, RNPL installment schedules
Device & Usage Data IP address, device type, operating system, app version, log files, crash reports, interaction events
Location Data Approximate geolocation (derived from IP or device settings)
Marketing & Communications Data Preferences for receiving notifications and marketing communications
Cookies & Tracking Data Cookie identifiers, pixel tags, analytics identifiers
Third-Party Data Data from credit bureaus, KYC providers, sanctions lists, and marketing partners

We do not knowingly collect data from children under 18 years of age. If we become aware of such collection, we will promptly delete the data.


3. How We Use Your Personal Data

We process your personal data for the following purposes and on the following legal bases:

Purpose Legal Basis
Create and manage your account, facilitate log-in Contract necessity
Facilitate tenancy applications, RNPL financing, rent collection, and rewards Contract necessity; Legitimate interests
Conduct credit, affordability, KYC, AML, and fraud checks Legal obligation; Legitimate interests
Process payments and recover dues Contract necessity; Legitimate interests
Communicate service updates, security alerts, and transactional messages Contract necessity; Legal obligation
Provide customer support and resolve disputes Contract necessity; Legitimate interests
Send marketing communications (where permitted) Consent; Legitimate interests
Personalize content, offers, and advertising Consent; Legitimate interests
Analyze usage and improve or secure the Service Legitimate interests
Comply with applicable laws and regulatory requirements Legal obligation

When processing is based on your consent, you may withdraw your consent at any time without affecting the legality of prior processing.


4. Sharing & Disclosure of Personal Data

We may share your personal data with:

  1. Landlords & Tenants — to manage rental applications, tenancy agreements, and related activities.